(Case Study)

CookoutStories

We ran the content that fills the room — every asset an event needs, from announcement to sold out, for Johannesburg's curated dining experiences.

(Client)Cookout Stories
(Year)2026
(Scope)Content Layer · Campaign · Motion
motion graphics — the Cookout Stories MOGRT

Appe-
tite.

(Social & Content, with Motion)

Cookout Stories curate dining experiences in Johannesburg — “curating experiences & creating memories.” They had the brand; what they needed was content that could fill a room.

Working inside their existing identity, we designed the social and campaign graphics — luncheon and cooking-experience event posts, ticket announcements, partnership reveals and timeline teasers, all built around chef Lethabo. We also cut the animated MOGRT above to give the brand motion for the feed.

The goal for every asset was simple: make the feed feel the way the events feel — warm, put-together and worth showing up for.

An event brand needs a full set, not a hero image. Announcement, ticket drop, partner reveal, timeline tease, the motion that carries it — all in one voice, on a deadline that doesn't move. Holding the whole set is what makes it read as one campaign instead of five separate posts.

Cookout Stories Johannesburg event campaign graphic
event campaign — joburg cooking experience
Cookout Stories luncheon experience poster with chef Lethabo
luncheon experience — event poster
Partnership reveal graphic
partnership reveal
Partner feature graphic
partner feature
Timeline teaser graphic
timeline teaser